PIPELINE AUDIT
Find the pipeline you already paid for.
Leads, deals and accounts nobody worked: found, owned, and proven against a holdout.
HOW IT WORKS
- 1Load two exports
- 2Check every lead
- 3Lock a holdout
- 4Find the leak
- 5Assign owners
- 6Prove it at day 90
SEE THE PRODUCT
Click through the pipeline audit.
app.pipelineaudit.ai
Step 1 of 6
The leads nobody worked
Ranked, with why each one stalled and what it could be worth.
app.pipelineaudit.ai
Step 2 of 6
Every leak sized against your gap
Eight frameworks, your own rates, switchable between the CMO and CRO lens.
app.pipelineaudit.ai
Step 3 of 6
Every lead checked
Deduped, matched to your CRM and checked against your consent wording, in your browser.
app.pipelineaudit.ai
Step 4 of 6
Every lead owned
One CRM import sets each owner and gives each rep a task.
app.pipelineaudit.ai
Step 5 of 6
Spend to pipeline, by program
What marketing sourced, what was followed up, and where to move budget.
app.pipelineaudit.ai
Step 6 of 6
Proof against a holdout
Worked accounts against held-out accounts. No attribution debate.
Sample data for a fictional company. Use the tabs, Next and Back, or the arrow keys.
ONE QUARTER, SAMPLE COMPANY
426leads nobody called, found in week one
272owned, with a first-touch date
+66%pipeline per account vs the holdout
US$5.6Moff the pipeline gap
Sample company (fictional). Your results depend on your leads, your team and your follow-up.